Culture Shock 2019 Lookbook: The America We Love
If this doesn’t hype you up for Culture Shock 2019, then maybe the semester end has gotten to you just a little too much. So, wake up and plan your outfit! Music festivals are a safe, fun place to step out of your fashion comfort zone, showcase your most authentic self, and just totally turn it out in general. Culture Shock is absolutely no different!
I suggest you get your friends together for a clichéd (but loved by me nonetheless) outfit-test montage over some music by the official lineup. You can find out more about them here. With a lineup like that it is fated to be a great one – literally fated; as in the Co-Star app told me so rather specifically. Give that share button a quick little spank like you’re babysitting it and it fed all its vegetables to the dog, so that when you show up inspired by one of these outfits your friends will be there to see (and take pictures of you for some Instagram clout). We hope this lookbook provides you with the inspiration you needed for your Culture Shock look, or even buy some clothes that you particularly liked. Our goal is that you come feeling confident, proud, and knowing you’re stunting; that’s why we styled these possible looks to be perfectly alt music festival chic. I know I’ll be there, and I hope to see some of you picking up one of these incredible fits or inspired by them. It would fill my heart to the brim. But if you’re not sure what you’re wearing to Culture Shock yet, we quite literally have you covered!
This lookbook has been in creation for almost three months at this point. Two incredible WIUX directors enjoyed my “WIUX but Make It Fashun” column and reached out with the opportunity to create a lookbook as a promotional project for Culture Shock 2019. Ultimately, I’d like to move into fashion and conscious advertising with my eye on creative direction, and the opportunity to do both at once with an organization I adore being offered to me with full creative control? A no brainer. I immediately dug into research, planned outfits, designed a consciously diverse vision, and dug deeper into fashion than I ever have. Without exaggeration, it has been an absolute joy. While it was a lot of work, it has been one of the most rewarding experiences. I may have been told time and time again “this is your project – you have creative control,” (literally a dream for a creative), but I’m ultimately collaborator at heart. I’m in smitten with the idea of collaboration, it creates more than I ever could have on my own. None of this would have been possible without the unbelievably beautiful help, hard work, and visions from my fellow two team heads, one makeup artist, eight models, one videographer, one editor, and one photographer. Three months, a smooth collaboration between thirteen total people, one club, and one vision created what you see here.
I hope you find this lookbook just as engaging, inspirational, and thought-provoking as we did while creating it. The overarching theme is that of “subversion.” I’ll leave the majority open to interpretation and ambiguous to save you of pretentious artistic ramblings, but provide some brief background. The lookbook reflects on and subverts many aspects of our everyday American life that we live. This subversion of the “ideal” all-American extended family is seen through the lens of some of the biggest Spring/Summer 2019 trends as well as playful, yet satiric (and oftentimes metaphorical) visuals, actions, props, and prose. There is a strong focus on diversity as well because representation matters so deeply, especially in these subject areas. Through our diverse team was one of the only ways we could successfully create such an aware and exciting project. Throughout the lookbook video are powerful and touching sound clips from the respective models that were recorded during a round table discussion surrounding fashion and identity. With rebellious visuals and rebellious looks, this lookbook perfectly parallels the fashion world and society as a whole as we attempt, with our best efforts and intentions, to educate, learn, and change.
Keep reading for an in-depth analysis of every outfit and how it plays into the Spring/Summer 2019 trends, as well as brief bio’s on our stunning and diverse models. If you’d like to buy any of these clothes, there is more information on how to do so as well. I hope to see you all feeling inspired by these looks and some of you modeling the outfits themselves in a brand new light. Again, it would completely fill my heart. Then, take these dope ‘fits further and wear them everywhere else too! Thanks for reading, watching, consuming – now go get dressed! I’ll see you at Culture Shock 2019!
Festivalizing the Workplace: In my opinion, it’s high time athleisure takes a slight step back. It may have originated from the increase of working from home, but let’s be honest: your home office has never been a runway. But if you’re bold enough, the hallways between cubicles can be your catwalk. The Spring/Summer 2019 fashion weeks of last June and September saw an increase of playful suiting, in both men and womenswear. Keeping with our theme of “subversion” we’re taking these professional looks and making them appropriate for a music fest. These inspired twists on formal workwear is perfect for anyone to liberate themselves from The Company (even if only for a day) through sexy and comfortable looks at Culture Shock.
If you even try to tell me that Eliza isn’t leaving Ariana Grande shaking in her thigh-high boots I simply won’t believe you. She’s another model who you would never know hasn’t modeled before, because she gave us Office Cutie Realness, day in and out. Eliza Craig is one of the original “lil homies that planned this [lookbook]” alongside me and Eliza’s fellow Culture Shock marketing coordinator, Kenylnn Albright. They enjoyed my fashion column, reached out, and the rest is iconic. Eliza was a vital part of the team every step of the way, from finding on-point pieces to helping cultivate the vision to modeling the feminine version of this style. Eliza identifies as a white, straight cis-woman, but with majors in African American studies and Political and Civic Engagement her future goals are to “improve equal opportunity for those who are oppressed in America.” Knowing Eliza and her genuine kindness, she’s going to do this and more. Plus, she’s already making these moves as the incoming Equity and Inclusion Director for IU student government. Eliza has an enduring and infectious positive attitude and warm demeanor that makes her a fast and trustworthy friend. Her passion lies in “connecting with other human beings.” But most importantly, if you’ve never seen Eliza absolutely kill “Tyrone” by Erykah Badu at karaoke, then you haven’t lived. I’m beyond thankful to, and for, Eliza and Kenlynn for the opportunity and absolute blast. The last thing Eliza wants to share is a sentiment we all share at WIUX: “Come to Culture Shock 2019 in Dunn Meadow on 4/20!” Eliza didn’t put a chunky shoe on top of Ariana Grande’s gig for you to not come to stunt at Culture Shock.
You Look So Pretty When You Smile: This outfit was exceptionally easy to shop, it was intended to serve for another look, and with full disclosure: it almost didn’t make the cut. I can tell you now with utter confidence that I would have slid right into my clown outfit had I cut it. It paired alongside its masculine counterpart so well and beautifully demonstrates some really cool SS19 trends. I always loved the pieces, but I was looking at the blazer and skirt separately until Eliza expressed her love for it and suggested a feminine “Festivalization of the Workplace” alongside Jack. Only then did I realize what a winner I had. Stay grateful, folks. Just like its pair, this look is a reflection high fashion’s answer of rebellion against streetwear: “neo-tailoring.” And just like the runways, this outfit caters to the younger generation with a comfier, sexier response to the more formal of wear. Not only was suiting seen in menswear collections, but womenswear collections also featured their fair share of lighter examples of suiting (Tibi, Marc Jacobs). The single-breasted blazer is particularly casual with a wide-notch lapel and four buttons that can be used for varying degrees of modest couture to sexy streetwear. The blazer fits comfortably which would not be out of place with the other looser “neo-tailored” looks on the runways (Dion Lee), but when buttoned can instantly offer a more fitted traditional look (Maryam Nassir Zadeh). The knee-length, high waisted, pencil skirt of this look is more tailored like some of the slimmer, sleeker suit examples showcased (Escada, Moschino), but still remains loose enough further down the leg to reflect the more comfortable looks (Chanel). The miniskirt is certain to stay dead indefinitely as longer, more modest skirts thrived on the SS19 runways (Escada, Chanel). The hem of the skirt, as well as the sleeve openings of the jacket, feature a sheer border that gives this hyper-femme look the ever-so-slight peek past the modesty and into the skin beneath. Ultimately, the sheer is more playful than sexy but is reflective of the sheer trend that was huge on the SS19 runways – revealing or not (Laquan Smith, Naeem Khan). These borders also feature embellishment made of beads and rhinestones. While the biggest trend regarding trimming this season was fringe (Coach 1941, Claudia Li), it certainly doesn’t mean that rhinestone and beads weren’t to be found – or even incorporated into the fringe trend (Givenchy). This is also featured on a ring around the circumference of the sleeve an inch higher. This princess-esque detailing gives the look just a touch of tongue-in-cheek and whimsical childlike appeal that also made some unique appearances, such as the circus themed collection from Moschino in Los Angeles. The two-piece set is entirely millennial pink because pastel colors were huge on the runways taking influences from ballet (Boss, Badgley Mischka) and as a millennial, I refuse to let it die, but also designers for the SS19 looks like Marc Jacobs refuse to let it die as well. Keeping this professional look one solid color is key when it comes to women’s suiting, as they often tended to pick a color on the wheel and stick with it (Matthew Adams Dolan). Eliza was styled with a black lace bralette to vamp up the sex appeal, contrast the softness of the rest of the outfit, and provide some cool comfort for a spring music festival look. Not only this but also to demonstrate another womenswear trend: lingerie worn as outerwear (Khaite, Brock Collection). This power femme look gave the SS19 runways a bold dose of sexuality and was paired alongside the suiting quite often (Sally LaPointe, Tom Ford). If you decide not to go with a bralette, I recommend taking cues from the runways and sticking with either a sheer or fishnet top (Sally LaPointe, Area). McKenzie designed a “dewy” look for Eliza, that gives her a fresh-faced, subtle air while accentuating the pastels of her outfit. To really hone in on the festival aspect of this look and to avoid looking too much like the cliched (and sexist) trope of the “office sexpot” (that term makes my skin crawl), pair this outfit with unexpected footwear. We styled Eliza in a pair of white chunky runners, as is so loved by both streetwear and high fashion alike as its place on the SS19 runways has remained unwavering (Escada, Alexander Wang). Crunched down white socks were also styled on this look to parallel it’s a masculine counterpart to a degree, but if you want to show off a touch more skin, no-show socks would work just as well. Finally, for this simply fun outfit we styled Eliza in simple silver jewelry; a simple necklace and hoop earrings sufficed without distracting from the simplicity of the outfit. This is the look for you if you have work in the morning and then Culture Shock 2019 at noon – just throw those uncomfortable work shoes in the trunk of your car, unbutton the jacket, and you’re ready to go.
Millennial pink fitted blazer and millennial pink knee length pencil skirt will both be for sale at Culture Shock on April 20th. Find out more here. You betta work it.
Jack quickly became a favorite amongst the team (and not just his outfit): he’s gentle, kind, trustworthy, and when he speaks it’s always articulate and thoughtful. The closest I’ve ever heard him say something bad about someone behind their back was when he told me how proud he was of another model for doing so well. Jack Brown identifies as white and half Puerto Rican as well as a gay, cis-man. He has never modeled before, but obviously, you would have never known that because he killed it. (And just between us: it’s even one the toughest outfits to rock, yet he did it through and through). Jack agreed to model for us because he “wanted to step out of [his] comfort zone and try something new,” and we’re so glad he did! I’ve known Jack for quite some time now, and I knew once he got warmed up everyone would see the same entertaining and passionate friend that I see. A sophomore at IU, he majors in sustainability with a minor in business, so that he can follow his passion in green business and “participate in the fight against climate change by working with various businesses to decrease their environmental impact while maintaining profits.” Intelligent, palatable, and brave, he’ll most certainly be a huge success in his noble endeavors. But if you think that’s all then think again: I’ve seen Jack absolutely body more than a few dancefloors too – boy has moves! Jack’s excitement, willingness, and rightful pride in his work have shown through every step of the way. Oftentimes, it made me swell with pride and boosted my own faith in my vision. He loves “meeting new people,” “playing piano,” and evidently absolutely slaying the smize I asked him to give the video camera while Charli XCX played in the background.
Meet Me By The Water Cooler: If you’re curious, this is my favorite outfit of the bunch (don’t tell the others). It manages to remain simple and chic but is still one of the most intricately thought-out outfits in the lookbook lineup. This look was inspired by the huge shift toward unique suiting that seemed to take over the SS19 runways (Dior Homme, Giorgio Armani). This attempt to cater formal wear to a generation more comfortable with athleisure was quickly dubbed “neo-tailoring,” as suiting saw shifts toward casual, sexy, and even diversions from the new look suit toward more comfortable, relaxed looks (Paul Smith). This anti-streetwear movement stays in touch with the rebellious theme of many of 2019’s trends. The authentically vintage sports jacket boasts wide notch lapels and flap pockets, which provide it with a more casual air than some of the tailoring seen on the SS19 runways, but nowhere near unseen (Maison Margiella). The jacket is most certainly the best of both worlds; it is slightly oversized to fit on trend with the looser “neo-tailoring” looks without looking unintentional, yet it still manages to fit well to look akin to more traditional formal wear without looking unintentional (Ermenegildo Zegna). Beneath the jacket we went with a sexier, bare-chested look to appeal to the menswear trends that urge to show a little more skin than before – oftentimes this overlapped with suiting and saw men bearing all beneath their jackets (Giorgio Armani, Charles Jeffrey Loverboy). The jacket can be left unbuttoned for a cooler, sexy look or buttoned once like Jack to leave just a little more to the imagination. With the spring heat fast approaching and inevitable dancing at Culture Shock, it certainly wouldn’t hurt to keep it breezy with this look. The jacket is a powdery blue to reflect how much of SS19’s colors were pastel (or blindingly-bright if not pastel) from light lavender to a creamy lemon (Kate Spade, Miu Miu). Speaking of skin and pastel, the jacket is paired with a pair of pistachio short-shorts. Shades of sage took over the menswear runways; it works with most skin tones and pairs well with other shades without serving “Swamp Monster Chic” (D2Squared, Oliver Spencer). Pistachio was a particular highlight of the SS19 shows as it plays nicely as both pastel and a shade of sage (Marc Jacobs); therefore, pairing it alongside a similar nuance of blue creates an appealing and springy look. Furthermore, my absolute favorite SS19 menswear trend was short shorts. Tying in nicely with skin being in vogue, short shorts were seen in every which-way from leather to patterned (Prada, Cottweiler), it’s almost hard to pick a side. To create a unique juxtaposition and feeling hugely inspired by Dior Homme’s Spring 2019 Paris collection, I paired the more formal jacket with a pair of casual and comfortable short shorts. We chose to roll them slightly to “festivalize” the look even further to keep it breezy, fun, and flexible if not just to show off a little more skin. Keeping with the “professional-man subverted” theme, the outfit is complimented with a clutch in a Prussian blue, another color that popped up all over (Tibi, Monse), with gold detailing to contrast the pastels and add a more mysterious edge. No longer are bags and clutches only for the feminine figure, as SS19 menswear shows saw mass amounts of baggage. If we as a culture can accept makeup on men (which is great, they all look so stunning!), then I urge you to accept the bag as well. It’s ridiculously useful to keep your phone and money in while staying stylish. The gold detailing on the edgier clutch pairs with the simple long silver chain and dangly, black earring Jack was styled in, to give it a more unexpected edge and avoid appearing too formal for a spring music festival. It’s important to note that when mixing metal colors, one should avoid mixing styles – these pieces are all rather modern with an “e-boy” twist. Finally, I styled Jack in a chunky sneaker and anklet socks (crunched long socks work well, too), which provides an added fun festival vs. sleek professional edge with a sly wink. Not to mention, “ugly” sneakers are here to stay as long as comfort remains a priority for young people (Roberto Cavalli, MSGM). Plus, if you want to see the stage a little better: here’s your chance to do it in style. Trust me, I’m 6’3”, but 6’6” in Filas. You don’t have to be a Kelley School of Business student to rock out at Culture Shock in this revealing and fun look.
Powdery blue sports jacket, pistachio short shorts, and Prussian blue clutch will all be for sale at Culture Shock on April 20th (that is, if I don’t snag this ‘fit first). Find out more here. Work hard, but also like play really hard too, dude.
Genderless Fashion: Welcome to the future. It may be Culture Shock 2019, but you don’t have to look like you’re in 2019 (while simultaneously being perfectly on-trend for 2019 – am I making sense?). Genderless fashion is where the runways seem to be headed as men and womenswear becomes one and specifically, nongendered styles become more mainstream. With the overarching theme of “subversion,” the removal of gender in fashion reflects that rebellion against norms. This genderless look is perfect for the individualist to rock at Culture Shock if you’re looking to make a statement through sleek androgyny and edge but remain comfortable.
During the first meeting for this project another WIUX director who just happened to be around suggested non-binary representation, and immediately I knew Rin McNutt would be perfect. Rin has such a warm, unique style and vibe about them, I couldn’t have been more excited when they agreed to join. Rin’s preferred pronouns are they/them and identifies as bisexual. Seeing them in a genderless outfit and knowing they loved it too (“I’m buying these pants after the shoot!”) gave me chills. Upon first arrival to IU, Rin majored in film before changing it “several times—four to be exact” and deciding to major in English with a concentration in creative writing. In fact, we met in a creative writing class and let me tell you, they write incredible poetry. Rin is nothing short of an individualist but still manages to be perfectly palatable. Intelligent, incredibly kind, and “dramatic” (their words not mine!) they’ll be beyond successful in their goals of working in publishing or writing their own novels. Rin agreed to model for us because they loved the concept and are “always down to work with creative people, especially when it has to do with something I’m passionate about like fashion.” Rin works alongside Connor with Season Magazine, a student-run organization on campus, to write amazing features for the magazine. Originally from the Nashville, Tennessee area, Rin has a love for “every form of art and every animal, to be honest” which extends particularly into horror movies and nature documentaries. When it was their turn, Rin came into the video shoot and without me giving any instruction to do so, channeled an angsty teen; and let me tell you it gave me all I wanted and more.
Andogrynaut: This outfit is, for the most part, inspired by Yohji Yamamoto’s Ready-To-Wear collection for Spring 2019. Long a champion of genderless fashion, the Japanese designer’s looks are never explicitly masculine or feminine, often appealing to the unknowns of his designs. The silhouettes are boxier and the clothing relaxed, while still remaining stylish and appealing. The majority of his S19 collection is solid black, but because I’m a firm believer in a “pop color” and Anna Wintour once said she would never wear an all-black outfit: well then, the shoes are off-white. Feeling inspired by Yohji Yamamoto, so many of IU’s international student’s styles, and Gwen Stefani’s solo music, I wanted to pay homage to the Harajuku street style with the shoes, while still remaining gender neutral. As seen all over the womenswear SS19 catwalks from mules to boots (Givenchy, MSGM, Dolce & Gabana), the shoes have a sharply pointed toe that gives it a feminine and sleek edge, but it is balanced out by a more masculine and striking characteristic seen in the wingtip design: a men’s fashion staple. We continued with the boxier silhouette and layers while keeping it functional and sleek. The blazer features both a bow and a traditional lapel, maintaining Yamamoto’s signature asymmetrical, almost haphazardly draped, image. Beneath the blazer is a simple black dress shirt, yet oversized to avoid any accentuation of the upper body: a vital aspect of much of today’s genderless fashion. When Eliza found the pants and held them up proudly, I was so excited. I couldn’t have found a more perfect pair. The pants are sheer palazzo pants with additional panels of fabric that extend down both sides of either leg. With legs close, the pants could appear to be a skirt, but once the wind blows or the legs parted further, they’re quickly revealed to be loose fitting pants instead. The strips of fabric on the sides add to the gender ambiguity. Sheer was seen on the runways for SS19 for both menswear and womenswear (Dior Homme, Oscar de la Renta), as fashion rooted in queer culture is becoming more accepted and celebrated. Not to mention, the unwritten rule of SS19 seemed to be “less is more” (particularly for menswear as womenswear begins to transition toward modesty, but the overlap is still there), so any chance you have to show some skin – take it. Unfortunately not pictured alongside Rin, but this outfit is also paired alongside a black faux-leather and snake-skin clutch with gold detailing. Leather will always be a staple (keep it faux, please), but with the wide array of animal print in SS19’s trends – especially snake skin (Off-White, Altuzarra) – it’s a match made in heaven. You’ll never fail to see bags in women’s collections, but thankfully, bags for men are finally popping up more; and I don’t just mean cross-body saddle bags, but clutches as well (Dior Homme, Dunhill). Finally, we diverged slightly from Yamamoto’s frill-less designs and added a spiked choker to channel a little extra edge to achieve the rebellious, punk feel (The Blonds, Alexander McQueen) that 2019 is shaping up to have. It’s fitting to see this spiked choker and all black outfit as goth is always a staple (and pretty big on the SS19 runways as well) for the moodier of us all. Gender norms suck, so this is your chance to sock it to them at Culture Shock with at Culture Shock.
Black sheer palazzo pants with panels, cream pointed wingtip shoes, black asymmetrical blazer, and black dress shirt will all be for sale at Culture Shock on April 20th. Find out more here. Binary be damned.
90s Pop Culture: Modern and couture twists on trends from the nineties could be seen in almost every corner of the Spring/Summer 2019 runways. It’s almost as if WGSN predicted the release of “1999” by Charli XCX too and took “I just wanna go back” straight to heart. Our social media fed search for nostalgia becomes us; you are what you consume, but it makes for some killer looks! Following in the steps of “subversion,” we clash patterns and step away from 2019 to a less tumultuous time, or that we at least consider less so through our nostalgia goggles. These outfits are a perfect fit for anyone wishing to feel like a kid (or at least younger) again at Culture Shock in trendy and colorfully fun 90s inspired looks, without the full-send commitment of frosted tips.
Manny is maybe one of the only straight men at IU I’d trust enough to step out of his comfort zone, take this fashion project seriously, and look this good doing it. Almost every person on the team told me at some point how Manny was such a “tall, cute, sweetheart.” Manny Sood was sat at a collaborative table for a class on environmental change, and from the start, he was incredibly well-liked for his humor, kindness, and out-of-this-world intelligence. Manny is from East Windsor, NJ and majors in Finance and Business Analytics here at IU. He would like to “work as an investment banker and then transition into working in asset management at a hedge fund” – whatever that means (I’m a creative type, lay off), I’m certain he’ll be great at it. He identifies as an Indian-American, straight cis-man and his passion lies in Powerlifting. On campus, he is involved with the Undergraduate Business Diversity Council as well as a co-founder of a new club: the Sports Analytics and Statistics club, where they “educate members on how to make strategic decisions regarding betting on the outcome of sporting events.” Manny had never modeled before (again, you would never know it!), but thoroughly enjoyed the new experience. He agreed to model for this project “because the bro, Nick, asked me to and I’m always willing to help a friend out.” See what I mean? Thanks, Manny!
All That: I know I’m pulling inspiration from specific designers or looks for a lot of these outfits, but to be completely honest: for this playful look I found so much inspiration in the 1992 indie film, Just Another Girl on the I.R.T. A shocking and certainly not playful? Sure. But did it create a killer 90s inspired outfit? Absolutely. This is another look that takes on the strangely all-encompassing SS19 trend of suiting with a casual comfort spin (Dior Homme, Paul Smith). The blazer fits Manny really well, while still remaining boxy enough to fit in with the rest of the comfy SS19. However, the rolled sleeves that reveal the sleek, bronze lining and broad shoulder pads add a masculine twist and 90s flair to this outfit, which also was not unseen on the runways (Raf Simmons, Charles Jeffrey Loverboy). The color of the blazer is a deep shade of green – a lusher, fun twist on the sage trend in menswear for SS19 (Ermenegildo Zegna) to contrast the bright colors of the under shirt. The golden buttons draw the eye to the midriff, and thus, the shirt under it. If we’re still talking 90s (we are) and you’re a purist then you could throw on a solid tee under this blazer, but it’s 2019 and in 2019 we love bold geometric patterns and rebelliously going against the norm. Beneath the blazer, I paired a cut-off button-up shirt in the perfectly 90s patterns that made their rounds on the SS19 runways that recall the opening sequence graphics of 90s television (Versace, Louis Vuitton). The colors are pastel – something menswear saw a lot of this year (Dior Homme, Acne Studios), and the design has a summery feel. This gives the look an exciting breath of air that tells everyone that you came to dance at Culture Shock. I styled the shirt with only one side of it tucked in to give a sense of asymmetry to contrast the blazer and yell “the nineties!” just a little bit louder in case you didn’t hear it the first time. The cut-off jean short shorts play nicely with the almost out of place love for denim this season. From three piece Canadian tuxedos to acid wash (Sacai, Balmain), denim made an unlikely and almost overwhelming appearance in the four fashion capitals. However, I always feel a sense of empowerment when pieces, like denim, that began with lower socio-economic classes are adopted by higher classes and shown on fashion week runways in a prime example of the Trickle-Up Theory. The short shorts talk the overbearing masculinity of the 90s down a bit and reflect my favorite menswear SS19 trend of short shorts (Prada, Cottweiler). If men can learn anything from the SS19 runways, it’s that it never hurts to show a little more skin (especially when you’re dancing in the April heat. I styled Manny in a pair of tube socks with neon green details. Not only does it pair three different greens, and does it well like a true mismatched, super masculine man would, it also works the trend of neon colors for SS19 (Versace, Alex Mulins). The socks are slightly crunched down toward his shoe, but not too much so as to show off the colors and length. Finally, the shoe is a classic white, leather sneaker for a more sporty and masculine air. Not only are they comfortable, but they also demonstrate the constantly revamped, sneakerhead inspired trend of streamlined trainer (Roberto Cavalli). If you want everyone to know you like to party, then this is the look for you, but you better hurry because Culture Shock is comin’ and everybody’s jumpin’.
The deep green blazer will be for sale at Culture Shock on April 20th. Find out more here. Hit this outfit one more time.
Madelyn Kinyon and I actually met at a WIUX meeting and let me tell you: I don’t think anybody’s become my girlie quicker. I went in nervous about making new friends, but from that first moment, she was a blast in a glass. If you know Madelyn then you know that everywhere she goes she brings an air of absolute warmth with her. Every single person on location for the shoot warmed up to her almost instantly because of her genuine kindness and imitable sense of humor. She agreed to do this project because she’s grown such an appreciation for WIUX’s creative projects, loved the “family” concept, and “was so honored that [she] was chosen to model alongside such dope people. Thankfully she did because she came to stun in front of that camera! I don’t recall a moment she didn’t have her stunting abilities turned off. Originally from Richmond, Indiana, Madelyn is a senior at IU studying media advertising (she has the tea). After graduation in Fall 2019, her future is bright as she plans to attend a year of portfolio school before she heads into the creative advertising industry to work at an agency in Chicago. Madelyn is a feminist who identifies as a white, straight cis-woman. When I explained, the project had a focus on diversity she quipped “I wouldn’t want to white or straight-wash it, but I am 5’11” so I have that!” Clearly, she has the skill for her personal passion of “making others laugh.” She’s also passionate about discovering new artists and “creating and experimenting with video and audio content.” If you weren’t convinced of her warmth already, her personal philosophy is simply to “treat others how I want to be treated and do what makes my heart feel whole… making [others] laugh has become a priceless experience for me.” Madelyn channels all the Spice Girls for the lookbook, but mostly sugar.
Wannabe: Call me Clarissa, because I’m about to explain it all. This look is inspired by the nostalgia search that fashion persistently follows through the decades. I remember the 60s inspired trends when I was in middle school, but finally, fashion has begun to hit a decade I can actually remember – or at least kind of remember its residuals. Which makes me feel old, and I’ve only recently turned 21 (or 31 in partying years)! To begin with, the tie-dyed shirt was reflective of one of the biggest (I don’t mean that lightly) SS19 trends. Tie dye was absolutely everywhere and tied into other trends like suiting and even beige (R13, Paloma Elsesser). It’s no longer just for your camp-out-for-Dave-Matthews-Band friends anymore, but they can still hang with stoner-friendly tee’s fitting right in (Stella McCartney). With all the rebellion I’ve been speaking of, I can say with total honesty that tie-dye is the most rebellious and surprising trend this season. The “Jamaica” embroidery adds to this even further with a sly wink. The tie-dye gives the look a bright and springy vibe, that clashes beautifully with the more professional skirt. Pattern clash was another sizeable SS19 trend that has been gaining traction in recent years. It’s best seen in Versace’s Ready-To-Wear Spring 2019 collection in Milan with unique pairings like gingham and stripes or conflicting florals with stripes but was far from unseen elsewhere (MSGM, Marni). The woven tattersall skirt is a slimmer fit like the more tailored, yet bold skirts seen on the runways (Moschino). Eliza cropped the skirt herself to add a grittier festival inspired vibe. This crop created a fun layer as well, further adding to the clever mixed media style. The jacket came with the skirt and proved to be quite the added plus to really get across the Versace x R13 x Moschino pattern clashing look as well as take on the 90s immense love for blazers. The shoes are the most unlikely mix of two SS19 women’s’ shoe trends. I chose a combat boot to not only reflect on a grungier 90s trend but to contrast the bright and summery look the rest of the outfit carries for more of an indie-alt-girl edge. Nonetheless, combat boots were certainly on the SS19 runways showcasing a move from indie to rock and roll (Louis Vuitton, Celine). However, we ditched the sleeker look and heel to touch more upon another, a more playful trend to remind you to keep it sweet (but with some heat, because you’re looking fire in this outfit). While transparent shoes had their time of day on the catwalks (Balmain, Marc Jacobs), it was jelly shoes that stole my only-residual-insights-of-the-90s boy heart (Alexa Chung, Giorgio Armani). Madelyn was styled with brightly colored berets to hold her crimped hair out of her face, which is perfect when you’re bouncing at Culture Shock. Her statement floral earrings dangle, but not too low, just as Cher’s earrings would in Clueless. Finally, McKenzie designed her makeup with more of the modern era in mind, with an extending eye shadow, but a subtle reminder of when we were young with a simple lip gloss. If you plan to come to Culture Shock to look like you’re All That (because you are), then you gotta get with this outfit.
Tie dye “Jamaica” tee, cropped woven skirt, matching woven blazer, and gel combat boots will all be for sale at Culture Shock on April 20th. Find out more here. No wannabes here, just straight stunners!
Feminizing the Masculine: At times, femininity seemed divided on the Spring/Summer 2019 catwalks. Women’s wear seems stuck somewhere between modesty and baring all. As men and womenswear increasingly coincide to reflect a changing and rebellious society, I chose to showcase some of womenswear biggest Spring/Summer 2019 trends on a man to pointedly reflects the lookbook’s theme of “subversion.” This power femme look is great for anybody who wants to play up on their feminine attributes at Culture Shock while remaining comfortable, yet sexy while retaining an alternative edge.
Immediately, I knew I could rely on Connor Garcia when I thought up the idea of presenting the trends for women’s wear on a man; and did he come to serve. Connor identifies as a gay, cis-male “although, I think the binary is hideous.” Not once have I seen him shy away from his sexuality or ethnicity. When our make-up artist put on his designed look, everyone was obsessed (that is not an exaggeration) and he never once stopped serving it to us on a silver platter. Our makeup artist had so many people comment on both her skills and his ability to slay. Others may have said “what?” when I shouted “eyes!”, but Connor just turns them on without question or hesitation. If you ever needed an example of how to give the camera eyes then look no further. He also identifies as white, Cuban, and “I think I’m a brujo.” His style is so unique and deeply rooted in queer culture, it’s hard to miss him (not that you’d want to in the first place). With a naturally vibrant and encapsulating personality like Connor’s, you won’t go a moment without laughing from some meme he’s quipped. This may have to do with the fact that he’s pretty popular on “Gay Twitter.” Beyond that, Connor is an infinitely honest, trustworthy, and deeply caring person. When he asks you if you are okay, you can tell he genuinely means it. That’s tough to come by, but he has it. He majors in economic consulting and international business, but that heavy load doesn’t prevent him from taking time to do what he loves: photoshoots and fighting for “equality for all members in our community.” And yes, those eyebrows are completely natural.
America Definitely Loves Women: This look is inspired by one of the looks Kendall Jenner wore for Alberta Ferretti’s Ready-to-Wear Spring 2019 collection in Milan. Like many other designers, Alberta Ferretti’s Spring 2019 collection was catered toward the younger generation. With sexier lingerie tops paired with loose shorts and jean jackets, the majority of her collection was more akin to casual comfort than the couture of her usual swankier designs. We took great inspiration from this softer feminine look but spiced it up for an added alternative edge so you’re not left feeling too emotionally vulnerable at a music festival. First and perhaps the first thing we looked for when we began shopping, is the teddy that serves as the statement top. The SS19 runways for womenswear were littered with lacy and delicate lingerie pieces worn as outerwear (Tom Ford, Khaite), this serves as a complete foil to the other sexually charged trend that commanded the catwalks: fishnet (JW Anderson, Nicopanda). The lingerie adds a power-femme touch and provides the outfit with the unashamed sex appeal that the bolder of fashion followers/designers love so dearly. In a post #MeToo world, much of fashion seems divided on a rebellious modesty or an equally rebellious sexual liberated twist. Originally, I intended on showcasing Connor’s harrier upper body beneath the dainty lingerie. However, upon adding the black, short-sleeve turtle neck and seeing how nicely it filled out the chest as well as created a sharp contrast between the two that was akin to an edgier, streetwear inspired look (Gypsy Sport), I was completely sold. A black turtle neck is a closet staple of women’s wear, but the short sleeves avoid looking like the modest-business casual woman and lend themselves to a more airy, festival look. While biker shorts may have ruled 2018, there’s a new style in town – and there’s enough room for both on the SS19 runways. From knee-length to tailored, looser and less feminine shorts were a popular choice amongst designers (Prada, Margaret Howell). These sensible shorts flair out to provide the comfort so desired this season, and I cuffed them twice to add room for movement to dance in and show off a little more skin in the Spring heat. Furthermore, they’re in a shade of beige, which saw every one of its shades on the runways (Rochas, Max Mara), which provide a solid and safe base for almost any outfit that works with almost every skin tone. They also sport a sense of sensibility and usefulness, which is reminiscent of this season’s trend of utility inspired wear for clothing that can multitask (Fendi, Louis Vuitton). The wedge espadrille sandals are a conglomerate of several SS19 women’s shoe trends, that all tie together fluidly. The lacey mesh toe is a hyper-feminized twist on the mesh and fishnet trend (Vivienne Hu, Salvatore Ferragamo) that pairs delicately alongside the lingerie. Speaking of fishing, the sandals also feature a woven rope bottom edge, as nautical influences seemed particularly inspiring on the SS19 runways (Milly, Philosophy di Lorenzo Serafini). The sandal has never really gotten the chance to stick as a “serious” piece before now (Michael Kors, Altuzarra), and the cork wedge gives them a slight wink to the clunkier scandal that frequently found itself on the runways for this season (Michael Kors, Anna Sui). To tie in even further with the nautical inspirations all over this season and add even more feminine edge, this outfit is paired with a fishnet raffia beach tote, which was also popular this season (Loewe, Jacquemus). I paired this look with gold jewelry in the form of earrings, layered necklaces, and an oversized gem-set ring to add further to the feminine delicateness of the majority of the floral, lacy outfit. Finally, McKenzie designed Connor’s makeup with bold, bright colors with a sleek sensibility to contrast to the neutral colors. If you’re looking to let everyone at Culture Shock know you’re soft, but with a bite – this is your honey and habanero.
White floral teddy, black short-sleeve turtleneck, beige sensible shorts, raffia beach tote, and espadrille wedge sandals will all be for sale at Culture Shock on April 20th. Find out more here. Making money moves is so 2018 – in 2019 we’re making femme power moves.
Masculinizing the Feminine: Masculinity that isn’t toxic is always a welcome invite, and for many, fashion is a place where that can thrive. As men and womenswear increasingly coincide to reflect a changing and rebellious society, I chose to showcase some of menswear biggest trends on the Spring/Summer 2019 runways on a woman to pointedly reflect the lookbook’s theme of “subversion.” This masculine look is perfect for anybody who wants to play up on their masculine attributes at Culture Shock while remaining relaxed, sporty, and trendy.
In my humble opinion, Shiloh Kachmann is nothing short of a creative genius. There’s an air about her that just screams “cool,” but once you finally work up the courage to talk to her, you’ll find she’s just as cool and creatively intelligent as she seems but also incredibly friendly and warm. I knew Shiloh would be an incredible fit when I came up with the idea of presenting menswear trends on a woman. She agreed to do this project not only because “I’m all for androgyny” and that it is an “honor” to help represent the queer community, but also a general love for the arts: “the rush of creation and seeing a project to its end is exhilarating.” Shiloh identifies as a white, cis-woman, but tries not to label her sexuality other than “fluid.” From Fort Wayne, Indiana, she has only recently found ways to appreciate her roots: “if I can say one thing, the Midwest is honest.” She and her triplet siblings “used and abused that limitless space [of my backyard] for artistic purposes… I never felt restricted.” She finds comfort in the track our society is on regarding mental health, which is something she struggles with as well: “[at times] the only way I felt I could get my point across was through creation; which was a far better alternative to destruction, I am so thankful for that. I am fearlessly open-minded because of it.” Shiloh was a huge help in so many aspects of this project: from location to vision planning to accessories to the photography you see here. As a film major, her passion is to “inform and entertain.” That she did and made it all an utter dream to work alongside her.
Boys Will Be Boys: This look is directly inspired by Todd Snyder’s opening look from his New York Fashion Week Spring 2019 collection. Todd Snyder is known for his sporty yet chic looks, wherein he takes the traditionally masculine figure’s look and paints it with the same SS19 trends for which WGSN probably provided the brush. And Snyder certainly took note of the retro, bad-gone-good trends. The polo shirt is not only a reference to the men’s fashion staple but capitalizes on the huge SS19 color trend of marigold in all forms, from deep, true shades of marigold to creamier shades (Brandon Maxwell, Tome). The lighter shade of marigold provides a springy and light touch to the otherwise masc4masc outfit. The polo shirt is also a semi-formal look that can just as easily be dressed down for a spring or summer look, just ask Jacquemus. The buttons are on the feminine side of the shirt, which we see as a more meta-comment on menswear becoming increasingly more feminine despite more toxic forms of masculinity being paraded in the public spotlight. Regardless, the polo shirt fits looser and more akin to the boxier menswear trends (Dior Homme, Martine Rose), as compared to the tighter fits many womenswear collections showcased a shift back toward (Moschino). Furthermore, it touches on the oftentimes edifying pop culture references fashion loves so much with everybody’s favorite ineffective 90s anti-drug program’s logo embroidered on the chest (in fact in 1992, IU conducted a study that demonstrated at least a portion of the program’s ineffectiveness). Not to mention, embroidery made some appearances on the runways (Giorgio Armani, Dolce & Gabbana). To touch on so many aspects of fashion in such a simple piece was a win for us. The shirt is tucked in neatly to a pair of straight-leg khaki pants. They privilege the same comfort over sleek aesthetic that designers loved for this year. Khaki pants aren’t just business casual anymore; one of the bigger color trends of SS19 was varying shades of beige from the top to the bottom (Rochas, Fendi). The pants are belted with another shade of beige and brown utility belt. Utility-inspired pieces, often alongside pockets and more pockets, were seen in the least likely of places – and everywhere else too (Fendi, Proenza Schouler) – quite literally continuing the rebellion against “fashion over function.” Since the long-belt’s surge of popularity in 2016, it has not left the sight of the runways (Todd Snyder, Fendi), but for the most part, they no longer drag the ground. Not only did Todd Snyder’s look cuff the pants, but we did as well to avoid the crunching of pants and to give the look a more carefree look to add a touch of fun and to avoid looking like a faculty chaperone at Culture Shock. Although, looking like a chaperone would not be too far off the mark for SS19 as retro/clumsy-dad-at-a-barbeque vibes are certainly rather welcome (Todd Snyder, Versace). The shoes are a unique take on the more masculine, ever-enduring athleisure based trend of modifying the sneaker for the high fashion man (Off-White x Nike, Stella McCartney) while maintaining the beloved dad-sneaker aesthetic (Byblos, Coach) and perfectly matching the belt. They’re simple and understated, for a shoe that says “beige” – and I mean that with love. While I am personally a big fan of a strong sock game and it was certainly big in women’s collections, for this I recommend a simple white sock to stay within the masculine “dad” confines of this outfit. Shiloh herself chose to pair this look with a thick chain over the top of the polo, which I find to be a fantastic added touch referencing the 90s’ (did I mention that 90s wear is kind of popular right now?) love with over-the-top masculinity. Finally, we have a neon green bucket cap that pairs with it wonderfully, but unfortunately, just did not fit Shiloh right. Bucket caps are probably my least favorite “ugly” trend for SS19, but their presence on the runway is undeniable (MSGM, Versace). Furthermore, neon was another trend that not-so-unexpectedly popped up all over the runway, as rave-based looks are revived (Xander Zhou, Versace). If you want to come to Culture Shock to rave, but still keep it literally “daddy” for Culture Shock 2019 – then this is your moment to shine, sport.
Creamy yellow anti-drug polo, relaxed khaki pants, neon green bucket cap, and beige slim dad sneakers will all be for sale at Culture Shock on April 20th. Find out more here. Masc4Masc not required.
Modified Cowgal: Cowboy inspired looks, more often than not, emerge when America is either feeling very patriotic or feels it is in turmoil. This globally recognized all-American symbol found its way into Eastern fashion shortly before World War II as wealthy Americans chose to settle in ranches. Therefore, it has been seen in reiterations all around the fashion world. We decided to showcase this western symbol of white masculinity inspired outfit on a black woman to further our theme of “subversion”. This look is perfect for anybody who wants to feel particularly patriotic or make a subtle statement (or both) at Culture Shock 2019 while staying standing out in all the right, trendy ways.
Nadia was the only model I hadn’t known previously, but of course, I trusted Eliza’s choice – and I am beyond glad I did. Not only is she absolutely stunning and killer in front of the camera, but she’s just an all-around warm, hilarious, and darling human. Nadia Burbank is from Detroit, Michigan, but as a sophomore, at IU she studies human biology and studio art with plans to be a pediatric oncologist. Naturally, she finds herself most passionate about “making art that represents the women of my community.” I can tell you for certain she’s successful in that endeavor from only the brief moments I’ve gotten to be around her. If nothing else her participation in this creative project and “playing” as the empowered character we envisioned was beyond powerful representation. Not to mention, seeing her braids appearing from beneath a long-held symbol of white masculinity gives me life. I felt empowered being in her presence. Her infectious personality and candid openness make her quick to catch on in any room she graces. Nadia identifies as an African American, straight, cis-woman. She agreed to do this because she wanted to “step outside of [her] comfort zone and try something new.” She loves “going on adventures” and kills “Paper Planes” by M.I.A. at karaoke (complete with well-timed dance moves with her partner) so hard that it almost seems rehearsed. If you’re not completely sold on this icon yet, then you’ll be pleased to know she was almost Chyna Parks in Disney Channel’s A.N.T. Farm. Yes, you heard me correctly. She could have been the one to release the timeless bop, “Calling All the Monsters.” We have decided to stan.
Cowboys Are The Good Guys: This outfit is inspired by one of the most rebellious trends to come out of 2018 and revamp enough to stick around for 2019, too. Western-inspired wear may have been one of the biggest trends of 2018, but as it starts to slide away the SS19 runways proved there’s still enough room for cowboys in this season. Modification and honing in on specific aspects of Western wear is what kept it on our radars for this season. As maybe some of the biggest (that’s not an exaggeration) and all-encompassing trends, if you’re not leaning into these you’re going to be playing catch-up. The simple and fitted button up shirt has a navy and deep green paisley: a popular print on the Spring/Summer 2019 runways. For good reason, paisley has long been associated with Western wear and was a staple piece of nineties wardrobes. It was seen in casual sets, couture-inspired dresses, and as a means to achieve the pattern clash trend as well (Etro, Zimmerman, Chloe). The paisley shirt was then tucked into a pair of a light shade of beige short shorts to maintain a more traditional cowboy feel. While longer shorts seemed to run the show this season, short shorts certainly haven’t fallen out of favor and still made their fair share of catwalk appearances (Maryam Nassir Zadeh). These shorts stay in the realm of the 50 shades of beige trend that popped up in fashion weeks all over (Rochas, Max Mara). This trend managed to not be boring in spite of it being a neutral color by using monochromatic layering techniques (Fendi, Tibi), which I also made use of in this outfit. Speaking of beige, I styled Nadia in a fringe jacket of a darker shade that looks like it came hot off of Longchamp’s SS19 show. Now when I said “biggest,” fringe is almost entirely what I meant. Fringing was a favorite this season, from shoes to skirt hems to bags to jackets to hats, it was everywhere you looked. The styles of fringing could be made to match any mood ranging anywhere between sleek leather to soft silk to shiny rhinestone (Givenchy, Anna Sui, Sonia Rykiel). The fringing gives this look a wild and exciting spring look and looks great flaring out when you spin for your Instagram Boomerangs. The boots are perhaps the team leaders’ favorite item in this lookbook. We originally had a pair of snakeskin cowboy boots (which would have also fit nicely with the animal print shoe trend (Off-White, Burberry)), but as soon as we laid eyes on these boots. It was game over. These boots encapsulate a couple of SS19 shoe trends in one. Cowboy boots were 2018’s it-shoe, but there was a continuation of that trend this season through modification with specific aspects such as an added heel or clog style (Calvin Klein, Victoria Beckham). Modification allowed them to stand out even amidst the more common ankle boots. The heel gives the cowboy boot an added feminine edge for an even strong reclamation of a symbol of white masculinity. Boots, in particular, got the metallic treatment this season (Byblos, Victoria Beckham) taking cues from queer fashion and this outfit’s boots are perfectly reflective (no pun intended) of that trend. It gives the boots a spotlight as well as a sleek and modern festival-friendly edge, upping the ante from urban cowboy to space cowboy. Next, I styled Nadia in a legit luxury cowboy hat (in another shade of beige) that I borrowed from a dear friend who remains unwaveringly inspired by Tom Ford’s urban cowboy of 2014 – so I’m certain 2019, with all its Western wear, will be his year. Not to mention, hats and headgear of all kinds were all over the SS19 runways (Emporio Armani, Moschino). The hat gives this look that extra push into cowboy territory and provides some shade on the face from the April sun as you rock out in Dunn Meadow all day long. We paired this outfit with a pair of aqua ostrich feather earrings. Aqua to monochromatically contrast the shirt as well as the lip, and ostrich feathers because duh. If you haven’t invested in items with feather detailing, I’d do that now. Feather detailing was another all-encompassing trend from shoes to dresses to earrings (Calvin Luo, Gucci). The ostrich feathers provide a soft, feminine touch to the western inspired look. My best advice as you update your wardrobe is that the more feathers, and especially ostrich feathers, the better. Finally, McKenzie wanted to keep the eye a simple and smoky brown to be more representative of the hard-working connotation cowboys hold. However, she then served 2019 up on a platter in the form of a pink foil lip for a pop that ties everything together: head to toe. This is your space cowboy outfit if you want to feel all your Kacey Musgraves fantasies at Culture Shock.
Paisley button up shirt and metallic cowboy boots will both be for sale at Culture Shock on April 20th. Find out more here. Yeehaw? More like yeewow.
This collaboration with every single person listed in the credits has been an absolute dream. Seeing one of my greatest visions yet come to life by way of my passions has been priceless. Thank you. Thank you to the models, Kenylnn Albright, Eliza Craig, McKenzie Conrad, Matt Teden, Kathryn Jankowski, Shiloh Kachmann, and WIUX (who trusted us with a budget). And thank you for reading, watching, consuming, sharing, thinking, enjoying, growing, learning, changing, loving – I’ll see you at Culture Shock 2019.
Culture Shock 2019 starts at noon, Saturday, April 20th, in Dunn Meadow. Admission is free, so just bring your person!